So you want to start shooting weddings. You’ve got a passion for love stories, the drive to get your own business started, but don’t quite have the bank account to fund the ever growing list of “must-haves” the photo world is telling you you HAVE to have in order to be successful. And once you get over the sticker shock of what all of those new gadgets and gizmos are going to cost (or at least come to accept it with the help of a little wine) you start feeling so beyond overwhelmed about acquiring it all.
We’ve been there. Ask most any photographer out there, and they will tell you they have a preference for prime lenses (lenses with fixed focal lengths) because they are not only generally sharper but also usually faster (meaning they have larger maximum apertures that enable you to shoot at faster shutter speeds) . And while we are most definitely on this bandwagon our budget wasn’t always riding on that wagon with us.
When we started our business six years ago we knew we needed a wide range of focal lengths to cover a wedding day, be it a 200 mm lens to get a close up shot of the first kiss or a 35 mm to get shots of the bride’s extended family. But when we started adding everything up, the heart palpitations officially set in. There was no way we were going to be able to purchase six different lenses in addition to the camera bodies and lighting equipment we needed because we weren’t making any money yet. Our dream felt like it was going to be dead before we’d even shot a single wedding.
So, we approached our businesses just like we do marriage and realized we had to find a compromise. We knew that the most important thing about a wedding day kit is versatility, because you never know what situation you will be thrown into or how quickly things will change. Instead of opting to buy a plethora of prime lenses (because budget wise it really wasn’t an option at the time), we instead invested in two zoom lenses – a 24-70mm and a 70-200mm. Where one lens ended the next picked up, and we knew that no matter what happened throughout the day we could cover it.
As our business grew and our style evolved, we found ourselves adding lenses to our kit that more specifically accomplished the look we wanted, and now our gear list is comprised mostly of prime lenses (keep an eye out for a “What’s in Our Bag” post to come!) But for a year and a half those two lenses were definitely adequate in helping us grow our business, find our style, and document tons of weddings without missing a beat, all while being a more affordable stepping stone into the world of wedding photography.
Hope this helps, and as always we’d love to hear from you! If you have any questions about this post, or any new ones you’d love for us to write about in the future, leave us a comment or send us an email at email@example.com!
Love + Laughs,
Sarah & Ben